The 100
Best Times to Publish a Press Release
Introductions
(Brand new businesses, organizations,
products, and services)
- Starting a new business
- Introducing a new product or
service
- Introducing a unique
strategy or approach
- Launching a
website
- Announcing a new book or
e-book you wrote
- Listing new publications
- Introducing unusual products or services that you
offer
- Introducing new trademarks
Updates
(Name changes, product changes, and other
announcements)
- Highlighting new uses for your products or
services
- Announcing the opening of new branch or satellite
offices
- Giving notice about changes
to the company or product name or
branding
- Informing about the moving,
expanding or renovation of your
business
- Announcing the restructuring
of your business or its business
model
- Announcing the forming of a
new strategic partnership or
alliance
- Announcing a major joint
venture
- Publicizing changes in pricing, especially
reductions
- Announcing the change of ownership of a
company
- Highlighting your
redesigned website
- Announcing new products or services on your web
site
- Informing about product upgrades or
changes
- Announcing that you’ve developed a new technology
in your industry
- Announcing the passage of
an important company
resolution
Marketing Efforts
- Offering an article series for
publication
- Announcing availability to
speak on particular subjects of
interest
- Announcing a public
appearance on television, radio or in
person
- Offering free information
and online newsletters
- Announcing the results of
applicable research, surveys, studies or reports
- Sponsoring a workshop,
seminar or trade show
- Making public statements on
future business trends or
conditions
- Announcing a free chat
room class you're teaching
- Giving away online
products or services
- Starting an online
business association or club
- A famous person is
endorsing your business
- An
expert or celebrity is speaking in your chat
room
- Hosting a fundraising event at your web
site
- Having a contest or sweepstakes at your
site
- Participating in major sponsorships
online
- Attending a trade
show or exhibition
- Making speeches and offering reprints on your
website
- Holding a competition or contest
- Hosting a celebrity visit
- Interviewing or meeting with a
celebrity
- Publishing projections and
forecasts
- Forming committees, or announcing membership for
committees
- Making a donation to charity
- Organizing or participating in a charity
event
- Having a tie-in with a
national holiday, a birthday or
anniversary
- Co-hosting an event with the
media
- Offering first person stories about people using
your product or services
- Sending a letter to the
editor
- Giving directions about applying for internships
with your company
- Giving directions about applying for scholarships
offered by your company
- Announcing a fact finding
trip and reporting your
findings
- Making hand-outs available
Staff News
- Announcing new training programs for
employees
- Reporting qualifications received by
employees
- Announcing staff promotions
- Recognizing long-term employees and
retirees
- Announcing appointments
- Reporting the results of
an election
Customer News
- Obtaining a new, significant
customer
- Setting up a customer
advisory group
- Announcing new contracts that you've won, clients
you've obtained, etc.
- Publishing your customers’ success stories and
testimonials
- Recognizing awards given to
customers
Community Activities
- Participating in a philanthropic
event
- Contributing to the community
- Volunteering time to help the
community
- Fund-raising or other events for the local
community
- Sponsoring local programs or
events
- Offering internships with local
schools
- Offering scholarships for local
students
- Organizing a tour of your business for local
residents
- Staging a debate
- Sponsoring a special event
- Issuing a commendation
- Issuing a protest
- Inspecting or reporting on a
project
- Writing a letter
- Releasing a letter you’ve
received
- Appearing before a public body concerning a local
issue
- Scheduling a speaking engagement at the local
library… for free
- Creating an award to honor individuals in the
community
Inspired By News & Current
Events
- Issuing a statement of
position regarding a local, regional, or national
issue
- Adapting a national survey or report for local
use
- Taking part in a controversy
- Commenting on a
controversy
- Reporting on a public
project and offering insight to the
problem
Accomplishments
(Awards, certifications, anniversaries,
media coverage)
- Winning an award
- Announcing an appointment
- Earning recognition of the
company, product, or executives by a
publication
- Announcing that you've
reached a major
milestone
- Establishing a unique vendor
agreement
- Meeting some kind of unusual
challenge or rising above
adversity
- Announcing that an
individual in your business has been named to serve
in a leadership position in a community, professional
or charitable organization
- Announcing certification of your
organization
- Announcing memberships in
associations
- Observing company anniversaries
- Recognizing awards won by employees,
and
Finally, #100 - Announcing successful
litigation
Call or click today to get started with your
press release campaign.
And be SURE to claim your FREE
gift!
| 
